Tag: TotalRetail

Walmart Partners With Fanatics to Sell Sports Merchandise on its Site – TotalRetail

What does the partnership mean for Fanatics? Dan Neiweem, co-founder and principal of Avionos, a digital commerce and marketing solutions provider, offered this take: “Fanatics’ move to sell sports apparel on Walmart proves the importance for retailers to meet their customers where and when they’re engaged. As marketplaces like Amazon, Google, and, to some extent …

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