Tag: salesforce b2b commerce

The Benefits of an Integrated Commerce Experience

We often hear clients tell us their customers want it to be easier to do business with them online. Improving digital offerings is crucial- in our 2020 B2B Report, 88% of B2B buyers said they would turn to a competitor if their suppliers’ digital channels couldn’t keep up. Having the right platform and knowing how to use it effectively for your …

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Forrester Wave for B2B Commerce: Platforms that Make Buying Easier

Going to the store.  Calling your salesperson.  Clicking on a website.  All ways people have bought in the past and will continue to buy in the future, but now they expect the purchasing experience to be seamless.  Commerce has evolved from a distinct action that someone took to a passive activity that’s part of everyday …

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