Tag: digital strategy

To remain competitive, B2B organizations must continue to evolve — even in areas of the business where they’ve recently advanced.

Building your 2023 digital strategy requires a broad strategic perspective that accounts for changing market conditions.

Learn more about what digital disruption is, how it impacts consumers and buyers, and how it affects a company’s bottom line.

Businesses continue to face rapidly changing market conditions. Learn what businesses should do right now to remain proactive and agile.

Learn how to transform and future-proof your business with the right business technology solution and strategy.

It’s possible to expand your brand to a global or multi-brand level — and do it in a way that is sustainable for the long-term.

In today’s changing business landscape, organizations are looking to future-proof their business and stay ahead of competitors. Making that happen requires agility. To pave the way for your own business agility transformation, we’re sharing five actionable takeaways to help your organization quickly adapt as you face changing market trends. Hint: These action steps have a …

Marketers understand that the right technology provides quality data and improves processes, in turn driving business success.

Marketing teams are often under pressure to prove return on investment (ROI), but marketing ROI can be tricky to measure.