Ecommerce today looks very different from what it did last year and part of that is due to the change in where customers want to shop online. Here are a few stats to help you plan your 2021 strategy.
2020 has left many companies reconfiguring their shopping experiences both in-store and online especially during the holiday season. Here are some reasons why.
COVID-19 has disrupted consumer behaviors, and subsequently marketing tactics and strategies. Digital was on the rise prior to 2020, but the global pandemic has brought it to the forefront of marketing
While growth in the larger digital ad market has come to a stall during the pandemic, COVID-19 has pushed B2B advertisers to rely heavily on paid digital ads—more than ever before. How has the coronavirus pandemic affected US B2B digital advertising? When B2B marketers could no longer connect with buyers in person, digital ads had to work overtime
Marketing as we know it has changed. Here are some key takeaways from our 2020 B2B Report that can better inform your marketing strategy.
E-commerce boomed in the first half of 2020 which has prompted swift changes across the board. Since e-commerce is here to stay, there are a few major evolutions coming.