Human Resources professionals have dubbed the rapid employee turnover rates of 2021 “the Great Resignation”, but Avionos CPO Gibson Smith prefers to think of it as “the Great Reimagination” instead. Here’s what that means.
With digital buyer expectations increasing everyday, the pressure is on for B2B businesses to offer quality, seamless customer experiences at every touchpoint. Here’s a few stats to keep in mind as you focus on optimizing your CX.
While the waves of the pandemic are still being felt as we head into the 2021 holiday season, retailers are wondering how they can weather the upcoming surge in purchases. Take a look at Independent Retailer’s survival guide for retailers.
Consumers have their say on what would sway them to try a new product – new research – Business in the News
The pandemic has certainly influenced how consumers choose to shop and with whom. Brand trust and reliability have never been more important. Get more takeaways for B2C businesses here.
Marketing Daily: Philip Morris Takes Heat For Acquisition Of Lung-Health-Remedy Provider – MediaPost
According to Avionos’ 2021 B2C Report, consumers are starting to feel less overwhelmed by frequent brand communication, compared to October 2020.
As new digital channels emerge, so do new ways to shop. The latest trend? Social commerce. And its use has only grown during the pandemic.