IMPROVING THE CUSTOMER JOURNEY

Stepan, one of the largest surfactant manufacturers in the world, needed a better way to manage their website. The company has a wide range of product offerings and wanted to build their eCommerce capabilities while creating a positive digital journey for customers. 

SOLUTION

Stepan partnered with Avionos to implement Adobe Experience Manager, Analytics and Target, producing a modern user experience including enterprise analytics and personalization capabilities.

The new platform enabled Stepan’s marketing team to make content enhancements and implement geographic personalization without development support. Stepan and Avionos are continuing to scale the foundational experience with Adobe to additional properties focusing on data-driven optimization.​

Results

After launch, Stepan saw:

  • Improved customer experience
  • 5% decrease in bounce rate
  • 17% increase in product search
  • 17% increase in order requests 

Get all the details in our joint webinar with Stepan. Watch here.

TECHNOLOGY

Adobe Experience Manager

Adobe Analytics

Adobe Target

We partner with some of the world’s leading technology providers. Find out how we can transform your customers' experiences.

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At Avionos, we focus on outcomes, on measurable wins that hit your bottom line within a quarter – things like growing revenue, lowering customer acquisition costs, reducing customer churn and tightening customer loyalty – delivered via pre-configured connected and cloud technologies that work together from day one.
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Contact Info

33 North LaSalle St #1350
Chicago, IL 60602
312.572.8000
info@avionos.com

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