ECOMMERCE PLATFORM LAUNCH IN WEEKS
PARATA
Parata Systems designs, builds, sells and supports technology solutions that enable pharmacies to dispense prescriptions with greater accuracy and speed.
THE CHALLENGE
For more than five years, Parata had used an eCommerce platform that often resulted in checkout failures. That combined with an acquisition that doubled its customer volume, shifted them into a more enterprise-focused customer base, triggered Parata’s need for a new eCommerce solution. The more complex commerce needs required platform that supported Parata’s customers’ unique order requirements, had seamless checkout, and could be rolled out quickly.
THE sOLUTION
Avionos supported Parata’s vendor search, educating them on how Salesforce B2B Commerce Quick Start solved its business challenges and could go live faster. Avionos served as the trusted advisor providing Parata with quick, experienced recommendations that allowed the company to create a combination of features that set the company up for future success. Through a phased roll out – internal, beta, and customer-facing – Parata has received significantly fewer complaints and a noticeable uptick in consumables sales.
THE TECHNOLOGY
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Salesforce B2B Commerce
With Salesforce, we have been long time customers and been very happy. We knew that the releases, the new features that come out, are stellar and amazing! We knew what we were getting with Salesforce and ultimately our past experiences and the ability to customize it were some of the biggest factors and why we chose it.
