Avionos, LLCAvionos, LLCAvionos, LLCAvionos, LLC
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Kellogg's logo

ECOMMERCE AND BEAR NAKED CUSTOM ROLLOUT

Bear Naked, a subsidiary of the Kellogg Company, creates unique blends of granola. The company wanted to create a direct-to-consumer eCommerce platform that would not compete against its channel partners. Bear Naked was also looking for a solution that would allow their consumers to create their own custom-blend granola, all while operating off of their existing Salesforce environment. ​

SOLUTION

Avionos implemented CloudCraze which ran natively off of Bear Naked’s existing Salesforce CRM. The solution was also integrated with IBM Chef Watson to help guide customers as they created unique ingredient combinations for their custom-blend granola. Avionos launched the customer-facing storefront in less than four months.​

RESULTS

As a result, more than 15,000 flavor profiles were created. Bear Naked now has access to detailed customer information that helps them with current and future business decisions. Additionally, Avionos helped them launch a new channel on Amazon and Bear Naked Custom was recently released on Walmart.com.

TECHNOLOGY

Salesforce B2B Commerce (previously CloudCraze)

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  • What We Do
    • About Avionos
    • Strategy
    • Experience Management
    • Integrated Marketing
    • UI UX Design
    • Commerce
      • Avionos Quick Start for Salesforce B2B Commerce
      • Avionos Rapid Deployment Offerings for Magento Commerce
    • Sales and Service Enablement
    • Avionos Operate Managed Support Services
  • Our Work
    • Industries
      • B2B
      • Consumer Packaged Goods
      • Financial Services
      • Retail
    • Case Studies
  • Perspectives
    • Resources
    • Blog
    • Media Mentions
    • Press Releases
  • Technology
    • Adobe Gold Partner
      • Digital Asset Management Accelerator for Adobe
      • Avionos Atlas Adobe Accelerator
    • Salesforce Silver Partner
      • Salesforce Silver Partners: Digital 360
    • CPQ
    • Mulesoft
    • Full Tech Stack
  • Join Us
    • Meet The Team
    • Careers
    • Avionos University
  • Contact
Avionos, LLC
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