INCREASING DIGITAL SALES VELOCITY
Fleetpride, the Dallas-based parts distribution company, was using a third-party platform and domain for its manufacturing parts storefront. This eCommerce platform couldn’t provide accurate metrics and did not enable new feature development for ongoing customer experience improvement. In order to provide a modern eCommerce experience with continuous innovation to its B2B customers, the company required a new platform.
Avionos delivered a modern storefront with B2B commerce capabilities that rivaled PDC competitor sites. It includes customized search experience that displays “functional equivalent” parts, custom part catalogs, bulk order uploads, frequent order lists, granular account and user permissions, purchase order payments and more.
PDC is seeing increased velocity in online orders as they migrate customers away from costly call-center, email and fax order workflows.