MANAGED MARKETING CAMPAIGNS

Long-time client First Midwest Bank needed marketing support across campaign creation, analytics, journey management and Marketing Cloud administration. Their previous staff augmentation contract model didn’t offer them the flexibility they needed to launch and optimize marketing campaigns across their business units. 

SOLUTION

Avionos has become FMB’s go-to partner in delivering their email marketing needs. The client moved from a static staff augmentation-only model to a more flexible Managed Services contract.

Results

With this shift, FMB is saving in their rate and have more flexibility to ramp up depending on their needs. Now, Salesforce Marketing Cloud certified experts at Avionos have launched over 400 campaigns for First Midwest Bank over the course of 2 years. 

  • 100% support from a dedicated Salesforce Marketing Cloud subject matter expert
  • 400+ Salesforce Marketing Cloud campaigns launched over 2 years 
  • 20 marketing campaigns supported monthly 

TECHNOLOGY

Salesforce Marketing Cloud

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