DIGITAL STRATEGY & VENDOR SELECTION Plantronics is a world-leading headset manufacturer and designer. As the company grew, they realized there was a lack of process, governance, and technological alignment between the IT and Digital Marketing teams. Plantronics was using more than 30 different tools and platforms to drive content systems and the team was in …
ECOMMERCE & CUSTOMER PORTAL Nexeo Solutions, a global leader in chemical and plastics distribution, was struggling to automate a complex customer onboarding process. Their old process did not allow customers to self-service which resulted in limited visibility for large customers. At the same time, Nexeo was launching a branch for a smaller business of 3D …
ECOMMERCE AND BEAR NAKED CUSTOM ROLLOUT Bear Naked, a subsidiary of the Kellogg Company, creates unique blends of granola. The company wanted to create a direct-to-consumer eCommerce platform that would not compete against its channel partners. Bear Naked was also looking for a solution that would allow their consumers to create their own custom-blend granola, …
MARKETING TRANSFORMATION When Culligan – the world leader in residential, office, commercial and industrial water treatment – decided to dip its toes into marketing automation, the company knew it wanted to begin overall marketing transformation quickly and without a massive tech investment. So we started with tactics designed to make an immediate, cost-effective impact to …
DIGITAL MARKETING & OPERATIONS The Macallan, a high-end whiskey distillery, was having difficulty managing overall engagement and connecting to their end-consumers. The Macallan wanted a site that engaged US customers and integrated various marketing activities that would allow the team to collect customer data. SOLUTION Avionos provided digital strategy services to guide The Macallan from …
DIGITAL TRANSFORMATION & CONTENT MANAGEMENT U.S. Cellular is a regional carrier which owns and operates one of the largest wireless telecommunication networks in the country. The organization needed to update the corporate intranet and improve the agent and customer service rep portal. However, U.S. Cellular was running on systems that were no longer supported and …
EXPERIENCE & CAMPAIGN MANAGEMENT Wintrust Financial is a financial holding company offering community and commercial banking, wealth management, and mortgage services. Being a national bank brand name representing smaller community banks, Wintrust needed a way to manage their global brand while providing a consistent banking experience for their customers regardless of which community bank they …
TRANSFORMING CUSTOMER EXPERIENCES & DIGITAL STRATEGY One of the largest standards development organizations in North America, CSA Group realized that providing an amazing customer experience is critical to achieving its vision. CSA embraced digital transformation to rethink how its customers find, purchase, and consume the standards content that they rely on. As a CloudCraze Platinum …
GLOBAL EXPERIENCE MANAGEMENT MODEL JLL’s three regional marketing teams were tasked with managing JLL.com and all of its microsites on a global scale. However, JLL’s content management system was very manual which resulted in long wait times for refreshing content and receiving enhanced functionality. As a result, the global sites deviated with inconsistent brand messaging …
GETTING ORGANIZED WITH DIGITAL ASSET MANAGEMENT Since 1856, Orvis has offered its customers distinctive clothing, high-end fly fishing, hunting and sporting goods. The company has an extensive asset library, with images dating back decades, that was scattered in multiple locations with no taxonomy. This disorganized approach to asset management led to long hours searching for …
