Consumer Goods


DIGITAL STRATEGY & VENDOR SELECTION Plantronics is a world-leading headset manufacturer and designer. As the company grew, they realized there was a lack of process, governance, and technological alignment between the IT and Digital Marketing teams. Plantronics was using more than 30 different tools and platforms to drive content systems and the team was in …

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ECOMMERCE AND BEAR NAKED CUSTOM ROLLOUT Bear Naked, a subsidiary of the Kellogg Company, creates unique blends of granola. The company wanted to create a direct-to-consumer eCommerce platform that would not compete against its channel partners. Bear Naked was also looking for a solution that would allow their consumers to create their own custom-blend granola, …

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The Macallan

DIGITAL MARKETING & OPERATIONS The Macallan, a high-end whiskey distillery, was having difficulty managing overall engagement and connecting to their end-consumers. The Macallan wanted a site that engaged US customers and integrated various marketing activities that would allow the team to collect customer data. SOLUTION Avionos provided digital strategy services to guide The Macallan from …

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DIGITAL MARKETING WITH DYNAMIC FEATURES Garmin brings GPS navigation and wearable technology to the automotive, aviation, marine, outdoor and fitness markets. The wearable tech company was in need of a better approach to its Adobe Experience Manager Assets (DAM) architecture as well as more effective Adobe Campaign workflows. The Garmin team was also looking for …

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BOOSTING OPERATIONAL EFFICIENCIES Welbilt, leading provider of Commercial Foodservice Kitchen Equipment, was operating on a highly customized version of Salesforce CRM. A clunky user experience, inconsistent site maintenance and infrequent feature enhancement releases led to low user adoption and little value realization for Welbilt sales representatives. All of this made it tough for Welbilt to take advantage of the standard workflows, processes and periodic …

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