B2B

Bookshelf with an open book in front

Houghton Mifflin Harcourt

EXCEEDING DEMAND IN WEEKS HMH had integrated more than 35 distinct websites across various business units into one cohesive B2C web presence. But the site suffered from poor performance and architectural design. Furthermore, they needed to extend the site to B2B as well, with an extremely urgent deadline to meet a 3-month purchase window.​   …

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FleetPride

INCREASING DIGITAL SALES VELOCITY Fleetpride, the Dallas-based parts distribution company, was using a third-party platform and domain for its manufacturing parts storefront. This eCommerce platform couldn’t provide accurate metrics and did not enable new feature development for ongoing customer experience improvement. In order to provide a modern eCommerce experience with continuous innovation to its B2B …

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Culligan

MARKETING TRANSFORMATION When Culligan – the world leader in residential, office, commercial and industrial water treatment – decided to dip its toes into marketing automation, the company knew it wanted to begin overall marketing transformation quickly and without a massive tech investment. So we started with tactics designed to make an immediate, cost-effective impact to …

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Kemet

STRATEGIC ROADMAPPING KEMET Electronics Corporation, a leading global supplier of electronic components, was seeking a strategic partner to lead and execute an assessment of current-state digital capabilities and provide a strategic roadmap for investing to improve their digital capabilities and customer experience. They needed to build out platform capabilities to support a hybrid approach of …

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