Marketing Coffee Chat: Prioritize and Transform with the 3 R’s


Prioritize and Transform with the 3 R's: React, Rally, Recharge

Recorded on May 1, 2020

Maybe the shift to social distancing has driven more online traffic than you can handle. Or maybe revenue is down and you’re looking to drum up new business. In either scenario, effectively gathering and analyzing data to make informed decisions is key to help businesses transform through the pandemic and come out stronger than before. Join Integrated Marketing Practice Lead Mary Koberstein for coffee as she outlines the three R’s of analytics-driven prioritization:

  • REACT to the current state of the market, and have empathy in how you communicate.
  • RALLY your teams with analytics-driven prioritization.
  • RECHARGE your business and prepare for the new normal.

Meet the Speaker

Mary Koberstein leads the Integrated Marketing practice at Avionos. She has extensive experience collaborating with clients and is qualified across several digital channels and industries. Her recent projects include work on digital governance strategy, marketing automation strategy, and digital transformation. Connect with Mary on LinkedIn.

About Avionos

Avionos designs and implements digital commerce and marketing solutions that deliver measurable business outcomes for clients like Kellogg’s, JLL and CSA Group. Our iterative approach quickly unlocks new revenue, transforms customer experiences and drives customer engagement. We’re ranked on the 2019 Inc. 5000 Fastest Growing Companies list, Crain’s 2018, 2019, and 2020 Best Places to Work in Chicago lists, included on Comparably’s 2018 Best Company Culture List and certified as a Great Place to Work.

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