Category: Media Mentions

From ‘the Great Resignation’ to ‘the Great Reimagination’ – The Wall Street Journal

Human Resources professionals have dubbed the rapid employee turnover rates of 2021 “the Great Resignation”, but Avionos CPO Gibson Smith prefers to think of it as “the Great Reimagination” instead. Here’s what that means.

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Celebrate CX Day With 50 Fresh Stats That Prove The Value Of CX – Forbes

With digital buyer expectations increasing everyday, the pressure is on for B2B businesses to offer quality, seamless customer experiences at every touchpoint. Here’s a few stats to keep in mind as you focus on optimizing your CX.

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2021 Holiday Survival Guide – Independent Retailer

While the waves of the pandemic are still being felt as we head into the 2021 holiday season, retailers are wondering how they can weather the upcoming surge in purchases. Take a look at Independent Retailer’s survival guide for retailers.

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Consumers have their say on what would sway them to try a new product – new research – Business in the News

The pandemic has certainly influenced how consumers choose to shop and with whom. Brand trust and reliability have never been more important. Get more takeaways for B2C businesses here.

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Marketing Daily: Philip Morris Takes Heat For Acquisition Of Lung-Health-Remedy Provider – MediaPost

According to Avionos’ 2021 B2C Report, consumers are starting to feel less overwhelmed by frequent brand communication, compared to October 2020.

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Retailers Capitalize on Social Media Shops – Outside Business Journals

As new digital channels emerge, so do new ways to shop. The latest trend? Social commerce. And its use has only grown during the pandemic.

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120 Essential Sales Statistics: 2020/2021 Data & Strategies Analysis – Essential Sales Statistics

The sales industry has had to evolve overtime to meet changes in customer preferences. Here’s what you should know to keep your sales team on their A-game.

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Notable 2021 Leaders in HR – Crain’s Chicago Business

Crain’s Notable Leaders in HR features individuals making waves in the Human Resources industry. We’re proud to have our very own CPO, Gibson Smith, honored this year.

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5 Ways to Make Your Business More Convenient for Customers – CO

A convenient shopping experience is on everyone’s wish list, but just how important is that convenience factor? More than you may think.

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3 Stocks to Watch in November – The Motley Fool

Are you investing your resources in the top stocks for maximum ROI? Hint: you should look at digital transformation companies.

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