Category: COVID-19

How Can My Business Be More Proactive During COVID-19?

“2020 is an unprecedented time.” This is the phrase heard around the world, over and over.  Entering unprecedented times meant that businesses had to react to new customer needs and expectations as they came. Reacting quickly at the beginning of the pandemic was critical for businesses to survive the tumultuous and unpredictable months to come. But as …

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Avionos Co-Founder and Principal Dan Neiweem On What Makes Avionos Tick in the COVID Era

Dan Neiweem, Co-Founder and Principal of Avionos, joined Scott Kitun on the Technori Podcast to tell listeners how Avionos fits into the marketspace carved by COVID-19.   So, what distinguishes Avionos from the crowd? The answer is easy: its unique business model. Unlike other consulting firms, Avionos delivers solutions to clients in weeks, not months.  The Model  “If we really are the best at what we do, we …

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Four Digital Upgrades to Transform your Newly-Remote Business

Fast-changing customer demands have transformed the way businesses conduct themselves, driving digital transformation at unprecedented speeds. As many companies enter their second month of remote operations, it’s time to evaluate what went well in the shift to digital, and where businesses can address pain points for employees and customers alike. In our weekly coffee chats …

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Four Ways COVID-19 Will Impact the Role of Tech in the Workplace

The COVID-19 pandemic caused a near-overnight shift of the workforce. Jobs that previously were done in-office shifted to home-office the following day and companies had to figure out how to balance productivity, culture and flex work all at once, not to mention ways to keep their workforce healthy through it all. The changes reinforced what …

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Prioritize and Transform with the 3 R’s: React, Rally, Recharge

This article is based on Mary Koberstein’s recent coffee chat on Analytics-Driven Prioritization. It’s been over a month since stay at home orders were issued across the US to address the COVID-19 pandemic. With more data coming in across the country and the world on COVID-19 cases and the impact on the economy, we wanted …

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How the COVID-19 Economic Disruption has Already Changed Consumers and Business Customers – Scott Webb

This is the second in a month long series highlighting the lessons we have learned, and the lessons we are learning together, as businesses respond to the economic disruption from the COVID-19 pandemic. You can click here to see the first post in the series. As governments throughout the world responded to the COVID-19 pandemic by …

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Moving Beyond Our Fears To Shape Our Future From the Lessons of the Past – Scott Webb

Just over one month ago, I stood in front of our company in a (virtual) all hands meeting to share how we expected to address the growing COVID-19 crisis. I told our team how fortunate we were because our company was uniquely capable of surviving a disruption like this. We are financially stable, and had long …

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Coronavirus Resource Roundup

The coronavirus pandemic is hitting every industry- and every person – hard. Work environments have been flipped, schools have been closed and social distancing has been enacted. All these abrupt changes can inflict feelings of stress and anxiety.   The shifts are also impacting brands digitally. Everything from how we’re buying to how we’re authoring web content has been altered or shifted all …

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Adobe Summit 2020: Key Takeaways

Adobe’s annual digital marketing summit wrapped up last week, sharing some major product features marketers should take advantage of. Whether you’re looking to improve your digital experience or start from scratch, here are some of the biggest takeaways you should know about. The Connection Between Digital and Social Environments It should come as no surprise that our …

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How B2B Buyer Behavior Has Changed in Light of COVID-19, and What Marketers and Sellers Can Do Now – eMarketer

COVID-19 has certainly disrupted society both in how we interact with each other and how businesses and consumers communicate. Here’s what you should know.

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