Transitioning a technology project to ongoing maintenance can be tough. Information can be lost, people can miss out and those setbacks can derail the progress made. Time spent on process adoption and new user education can lead to inefficiency and ultimately lost revenue. When it comes to technology, it can be beneficial to keep itsRead more

With more businesses having an online presence than ever before, simply having a website doesn’t set you apart. In today’s world, consumers want a memorable experience. Our 2020 B2C Report revealed that 36% of consumers expect personalized product recommendations on the retailer’s website homepage. The need to deliver custom experiences grows greater each day.   The catch? “Personalization” isRead more

While growth in the larger digital ad market has come to a stall during the pandemic, COVID-19 has pushed B2B advertisers to rely heavily on paid digital ads—more than ever before.  How has the coronavirus pandemic affected US B2B digital advertising? When B2B marketers could no longer connect with buyers in person, digital ads had to work overtimeRead more

Let’s be honest, the most memorable and satisfactory shopping experiences tend to have a common distinguishing factor: it’s all about me, myself, and I. There’s nothing more frustrating than having to repeat the same actions over and over to filter out the irrelevant content when trying to make a purchase. It’s a waste of time and energy, andRead more

Updates and planning and maintenance, oh my! Juggling all aspects of technology strategizing, implementation, and ongoing updates is hard. Add in tight deadlines and it can seem impossible. No need to fear- Avionos Operate is here!  With more and more companies shifting their efforts towards digital, the challenge to edge out competitors is becoming increasingly difficult. At the sameRead more

Product demand fluctuates throughout the year. In many parts of the world, swimsuits probably aren’t a hot item in the winter and pumpkin decorating kits likely aren’t flying off the shelves in February. A new seasonal change likely means a new holiday focus or at least a change in temperature outside, and businesses feel those changes too.Read more

No technology launch is ever “perfect.” Deadlines get changed, unforeseen problems arise and small details can get lost along the way. But one of the great things about launching a new portal is that those small problems are fixable. In fact, it happens all the time.   If you’re wary of starting the journey to B2B Commerce portal launch, here’sRead more

“2020 is an unprecedented time.” This is the phrase heard around the world, over and over.  Entering unprecedented times meant that businesses had to react to new customer needs and expectations as they came. Reacting quickly at the beginning of the pandemic was critical for businesses to survive the tumultuous and unpredictable months to come. But asRead more

Business enablement is the process of implementing technology-driven initiatives to allow for increased employee productivity. When approached correctly, business enablement will reduce obstacles in an employee’s workflow by eliminating time-intensive and repetitive administrative tasks.   In order to achieve an efficient, adaptive and transformative program, four key areas should be prioritized:   Change impacts: Identifying where to improve your digital intelligence  Digital intelligence, orRead more

Utilizing a digital asset management (DAM) system means working smarter, not harder, but an outdated DAM can become a huge obstacle in a team’s workflow. As an organization grows, so does the amount of asset creation, meaning it may be time to update you DAM. This can be overwhelming, but if you ask yourself these four questions, you will know exactly when to upgrade:  1. Is finding theRead more